1 General

We use cookies to allow us to present our website. Some of these cookies are mandatory for the functioning of the website and cannot be switched off. Furthermore, we use cookies for statistical purposes to analyse access to our website and to optimise this access. It is also possible to use cookies for marketing purposes to personalise content and ads or to enable interaction with social media. We also offer content that is located on external sites. When visiting these external sites, the operators may in turn use cookies.

Further information on the use of cookies and data protection can be found at www.jemako.com/en/privacy.

2 Special

2.1 Essential

Necessary cookies help make a website usable by enabling basic functions such as page navigation and access to secure areas of the website, as well as enabling shopping cart functions. The website cannot function correctly without these cookies. This also includes information on the execution of payment transactions, which is then necessarily exchanged with the relevant third-party payment providers. Such data are only processed and transmitted when a payment transaction is triggered.

Date are exchanged with

Concardis (credit card payments) www.concardis.com/de-en/protecting-your-data

PayPal (PayPal payments) www.paypal.com/en/webapps/mpp/ua/privacy-full

2.2 Statistics

We use statistical cookies to obtain information about how our website is used in order to make continuous improvements. This is done anonymously, i.e. no personal data about you are stored. For example, we collect data about which devices and which browsers are used to access our website in order to optimise it for these devices and browsers. In addition, we collect data on which areas of the site are actively used, which articles are searched for, which files and videos attract attention and from which regions access is gained.

This information is collected on the basis of our legitimate interest in the statistical analysis of user behaviour for optimisation and marketing purposes in accordance with Art. 6 Para. 1 lit. f GDPR by using Matomo software (www.matomo.org), and stored on JEMAKO's own servers. Pseudonymised usage profiles can be created and evaluated from this data for the same purpose. Cookies can be used for this. Cookies are small text files that are stored locally in the cache of the site visitor's internet browser. Among other things, the cookies enable the recognition of the internet browser. The data collected using Matomo technology (including your pseudonymised IP address) are processed on our servers.

The information generated by the cookie in the pseudonymous user profile is not used to identify the visitor to this website personally and is not merged with personal data about the bearer of the pseudonym.

If you do not agree with the storage and evaluation of this data from your visit, then you can object to the storage and future use of the data at any time by mouse click. In this case, an opt-out cookie is placed in your browser, with the result that Matomo does not collect any session data. Please note that the complete deletion of your cookies will result in the opt-out cookie also being deleted and you may have to reactivate it.

Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please follow the procedure described above.

The following are used: Matomo www.matomo.org

2.3 Marketing

Marketing cookies are used to follow visitors on websites. The aim is to show ads that are appealing and relevant to the respective user. Data may be transferred to third parties in the process.

YouTube:

This website uses the YouTube embedding function to display and play videos from the provider "YouTube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Data transfers to YouTube only take place when a video is started. We call up these videos from YouTube with the no-cookie option in order not to transfer any data to YouTube by default. If you use YouTube, processing of user data may still take place and it is likely that data will be transferred to the USA. By using it, you consent to your data possibly being processed in the USA. We have no influence on this. 

Also see YouTube policies.google.com/privacy

Facebook:

Facebook Pixel for the creation of custom audiences with advanced data matching.

Within our online offer, the Facebook Pixel of the social network Facebook is used in the mode of extended data matching, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").

On the basis of the user’s express consent, when a user clicks on an advertisement played on Facebook and placed by us, an addition is added to the URL of our linked page by Facebook Pixel. Then, after forwarding, this URL parameter is inscribed in the user's browser by means of a cookie, which is set by our linked page itself. In addition, this cookie collects specific customer data such as the mail address that we collect on our website linked to the Facebook ad during processes such as purchase transactions, account logins or registrations (extended data matching). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook.

With the help of the Facebook Pixel with extended data matching, it is possible for Facebook, for one thing, to precisely determine the visitors to our online offer as a target group for displaying advertisements (Facebook ads). Accordingly, we use the Facebook Pixel with advanced data matching to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (custom audiences). With the help of the Facebook Pixel with advanced data matching, we also want to ensure that our Facebook ads correspond to the potential interest of the users and do not have a nuisance effect. This allows us to further evaluate the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (conversion). Compared to the standard Facebook Pixel variant, the advanced data matching feature helps us to better measure the effectiveness of our ad campaigns by capturing more attributed conversions.

All transmitted data will be stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to serve ads on and off Facebook.

These processing operations are only carried out when explicit consent is given in accordance with Art. 6 para. 1 lit. a GDPR.

Consent to the use of the Facebook Pixel may only be given by users over the age of 13. If you are younger, please ask your parent or guardian for permission.

The information generated by Facebook is usually transmitted to a Facebook server and stored there; this may also involve transmission to the servers of Facebook Inc. in the USA. You can revoke your consent at any time with effect for the future. To do this, deactivate the consent for marketing or for the Facebook Pixel.

See Facebook: https://www.facebook.com/about/privacy/

Linkster:

On this page we use the tracking technology of Linkster GmbH, Colonnaden 5, 20354 Hamburg, to measure and visualize insights into partnerships and advertising channels. This is a function for measuring the efficiency of the corresponding advertising measures. Furthermore, the information enables us to assign advertising successes for billing with corresponding advertising partners. If you click on an advertising integration, cookies are set in your browser, which are read out in the event of a transaction. At every touch point, your browser sends an HTTP request to the Linkster server with which certain information is transmitted. This information includes the URL of the website on which advertising material is placed (referrer URL), the browser identifier (user agent) of your end device (including information about the device type and the operating system), the IP address of the end device (This IP address is anonymized and hashed by us before storage), HTTP header (data packet automatically transmitted by your browser with various technical information), the time of the request and, if previously saved on the device, the cookie with its Content.

A cookie is a small data packet that is exchanged between your browser and the server. The information relevant to the web application can be stored and transmitted in this data package, e.g. the content of a virtual shopping cart.

The tracking technology stores cookies on your end device to document actions. A 24-digit, anonymous ID is stored in the cookie. Linked to this ID, the data is encrypted in our database on the server.

This contains information about the last touch points (i.e. when a particular advertising material was displayed or clicked on by a device). The stored touch points can, if necessary, be combined to form a sequence chain (user journey).

With an action request, the order number and the shopping cart value of your order are usually also transmitted and saved by us. In addition, the following values can be transmitted and saved: your customer number, new customer characteristic, your age and gender as well as the information you provided in a customer survey.

The cookies saved by Linkster GmbH are deleted after 30 days at the latest. The information transmitted to us and the cookies only serve the purpose of correctly assigning the success of an advertising medium and the corresponding billing and is in line with our legitimate interests in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR.

If you do not want cookies to be stored in your browser, you can do this by setting your browser accordingly. You can deactivate the storage of cookies in your browser under Extras / Internet options, restrict them to certain websites or set your browser so that it notifies you as soon as a cookie is sent. Please note, however, that in this case you will have to reckon with a limited display of online offers and limited user guidance. You can also delete cookies at any time. In this case, the information stored in it will be removed from your device.

The collection and processing of tracking data can also be deactivated by clicking on this tracking optout link: https://trck.linkster.co/privacy-optout.do 

Viewing your data: https://trck.linkster.co/privacy-mydata.do 

The following overview shows which cookies are used by our tracking technology:

TRS: Unique, 24-digit identifier (ID) for tracking partnerships. This cookie is stored in the client browser and identifies database records that contain the touchpoint data.

TRSCJ: Fallback cookie with the rudimentary touchpoint data for tracking partnerships.This cookie contains all touchpoint data encrypted on the client browser.

trs_db_optout: When you click on the tracking opt-out link, a special cookie is written, which deactivates tracking in the current web browser of the end device. However, tracking is reactivated as soon as you delete the tracking opt-out cookie.